For banks, data on your spending habits could be a gold mine

‘The bank would earn fees from the pizza joint, both for showing the offer and processing the payment. Wells Fargo began customising retail offers for individual customers on November 21, joining Chase, Bank of America, PNC, SunTrust and a slew of smaller banks. Unlike Google or Facebook, which try to infer what you’re interested in buying based on your searches, web visits or likes, “banks have the secret weapon in that they actually know what we spend money on,” said Silvio Tavares of the trade group CardLinx Association, whose members help broker purchase-related offers.’ AP via www.livemint.com

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Switching to a 4-day Workweek? Beware This 1 Big Pitfall, Warns a Time Management Expert

‘What’s this frequently overlooked problem with a four-day workweek? People do the immediate stuff of their job that has to get done, but then you wind up shortchanging kind of the longer career-development stuff, ..In other words, while 30 hours a week or so might be enough to get through all your most pressing tasks, there is often not enough time left over for less urgent but highly important things like training, learning, and big picture thinking.’ By Jessica Stillman via www.inc.com

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Companies Need to Rethink What Cybersecurity Leadership Is

Matthew Doan presents a strong case: ‘We’re now beyond cybersecurity’s “whack-a-mole” past of addressing one-off vulnerabilities. The function can — and should — be an essential ingredient to business success. But for that to happen, executives need to embrace their role in embedding cybersecurity across a company’s entire landscape and developing the right leaders to make the function thrive.’ Via www.hbr.org

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An Epidemic of AI Misinformation

‘Unfortunately, the problem of overhyped AI extends beyond the media itself. In fact, for decades, since AI’s inception many (though certainly not all) of the leading figures in AI have fanned the flames of hype.’ Gary Marcus gives a word of caution, via thegradient.pub

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